Friday, April 1, 2011

FREE Webinar on Search Engine Optimization for your Press Release Slated for Business Wire’s Educational Outreach Series

Learn to Make Your Press Releases More Friendly to Search Engines in this FREE Webinar
NEW YORK--(BUSINESS WIRE)--A webinar on how to optimize your press release for search engines is back by popular demand, scheduled for April 20. 
“The moving target of SEO for press releases continues to evolve”
Joseph Miller, EON Product Manager and author of Business Wire’s popular SEO Tip Jar blogpost column, and Alison MacDonald, a Business Wire account executive in Silicon Valley, will present useful tips for professional communicators on how to make press releases more welcoming to search engines. The webinar is FREE to professional communicators and others interested.
“The moving target of SEO for press releases continues to evolve,” says Miller. “We’ll do our best in this webinar to help clients understand ongoing changes and offer ideas on getting the most from your press release efforts.“
Business Wire’s educational webinar series launched in 2007 and has since enlightened thousands of professional communicators, garnering three awards from the Society for New Communications Research.
Details and registration for upcoming webinars follow.
Wednesday, April 20, 2011
Search Engine Optimization for Your Press Releases
10 a.m. Pacific / Noon Central/ 1 p.m. Eastern
In this webinar, we'll share insights on applying modern Search Engine Optimization (SEO) to your Press Release using proven techniques, tips, and tools.
Joseph Miller, EON: Enhanced Online News Product Manager, Austin
Alison MacDonald, Business Wire Account Executive, Silicon Valley
More resources are available at the Business Wire webinar archive, or at All Things Press Release.
About Business Wire
Business Wire, a Berkshire Hathaway company, celebrates its 50th anniversary in 2011 as the global leader in press release distribution and regulatory disclosure. Public relations and investor relations professionals rely on Business Wire for both broad-based and targeted market reach. A recognized disclosure service in the United States, Canada and a dozen European countries, Business Wire handles XBRL tagging, document formatting and regulatory filing into EDGAR, SEDAR and other systems. Business Wire provides online newsroom hosting and integration services as well as search engine optimization, mobile distribution and detailed measurement on every press release. Its patented NX delivery platform provides simultaneous full-text posting of Business Wire content to news systems and websites in virtually any country or language. With 32 bureaus worldwide, Business Wire offers local service and global reach.
Learn more at and the BusinessWired blog; follow updates on Twitter: @businesswire or on Facebook.
Business Wire
Monika Maeckle, Vice President New Media
+1 512-476-1000

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