Friday, April 8, 2011

Benefits of PPC Advertising Campaigns Inside an SEO Strategy

In recent years, there has been a rapidly increasing consumer shift from traditional media to online marketing. Search Engine Marketing Agency Vayu Media focuses on local online business marketing services to reach local customers. The company goes out into the marketplace and personally consults with local businesses. This has made Atlanta business owners aware of the opportunities existing online and how invaluable a service like the one Vayu Media provides can be. Vayu Media’s mission is to drive Internet traffic to client’s websites. 
Studies show that today over half of consumers use their favorite search engine when looking for a product or service. After entering pertinent keywords, most click on the first result that appears. That top result is a highly coveted spot and competition for it is fierce since the higher the result, the more traffic a site will receive.
ClickProTM is Vayu Media’s unique PPC (Pay Per Click) system that enables Vayu Media to track and measure that traffic to a client’s website. That data converts into leads and sales for the client’s business. To perform this service, a Vayu Media specialist will analyze the strengths and weaknesses of the client’s company and develop the optimum keywords to describe the business. From there, PPC advertising campaigns are developed to target those keyword searches.
Vayu Media is the premier company for Atlanta Internet advertising, specializing in SEO service. In order to stay relevant in today’s competitive market, every local business needs an online marketing strategy that includes search engine optimization and a PPC system. search engine marketing agency Vayu Media provides just that.

Jennifer Dunphy, Vayu Media LLC

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